Willa pod Smrekiem – ilustracja do artykułu, Efektywny Marketing
In: Case Studies

Every booking through a portal means commission. Willa pod Smrekiem, a family guesthouse 800 m from the ski lift in Białka Tatrzańska, wanted guests to book directly.

Willa pod Smrekiem – website screenshot

What we built

  • Booking on the home page: guests choose dates and the number of people, see available rooms and the price for the whole stay. The hosts confirm every booking personally.
  • Pages for 6 room types with floor area, bed layout and a “who it’s for” tip.
  • 5 language versions: Polish, English, German, Slovak and Czech.
  • Booking.com reviews (9.6/10) as proof of trust at the moment of booking.
  • AI assistant answers questions about rooms, house rules, the area and events.
  • Copy describing winter and summer stays, plus sticky “Call” and “Book” buttons on mobile.

See the project: willapodsmrekiem.pl

Run a guesthouse, hotel or apartments?

How can we help you?

Want to discuss ideas for an upcoming project or campaign? Want to transform your business by unlocking the full potential of online marketing?
Want better results?